Public Relations

This study aimed to clarify the media frameworks used by Palestinian human rights organizations concerned with digital rights, and to know the nature of their messages directed to the public when dealing with the violations committed by the Meta administration against Palestinian digital content. It also aimed to identify the most important mental and emotional appeals that these organizations use when communicating with the public.

This study aimed to identify how Israel frames the Abraham Accords religiously through its digital propaganda directed to the Arab public, on the “People of the Book” platforms on YouTube and “Israel in the Gulf” on Twitter. The reason for choosing two platforms that differ in identity and content is the importance of researching the framing mechanisms and appeals that Israel employs to address the Arab public through its direct and indirect propaganda.

This study aimed to explore the interactive relationship between communication and the field of sports as well as their contribution to enhancing the national reputation and highlighting the Palestinian identity during the Qatar 2022 World Cup. It also aimed to analyze tweets that highlighted the Palestinian case in English language on Twitter during that period.